In today’s post, I’ll unlock a No BS and detailed strategy for successful SEO results with niche edit links.
I bet you’ll be able to reach out to potential sites for niche edit opportunities on your own by the end of this guide.
Before I answer the question posed in today’s post title, let’s refresh the definition of niche edits.
What Are Niche Edits?
Niche edits, aka curated links or contextual backlinks, refer to the technique of placing a link on an already existing piece of content, i.e., an article, a blog post, news, and other forms of content.
No hassle of content creation like guest posting!
Key to Successful Niche Edits …
So, if your target post is indexed, your niche edit efforts will increase your site’s ranking faster, along with driving referral traffic.
No waiting for weeks or months just to get the backlink indexed.
Is niche edit a safe, effective, and powerful backlink strategy?
100%, it is.
It is legit and helps you get quality links from reputable websites. Why? Because you get to see the target post beforehand.
Do these links still work today?
OK, now we understand that the niche edits technique will SURELY work for you in 2023.
Let’s see how you can find the best niche edit opportunities.
How To Find The Best Opportunities For Niche Edits All By Yourself?
The following are a few essential website quality metrics you must ensure to get the best niche edit link opportunities.
1: Niche Relevancy of the Domain
The more RELEVANT the website, the BETTER the niche edit links.
So, linking a page about CBD oil for dogs on a pet’s website will meet the relevancy criteria.
2: Ahrefs DR, RD, and Traffic
Ideally, Ahrefs Domain Rating (DR), Referring Domains (RD), and traffic should meet the following minimum criteria:
- DR= 20+
- RD= 100+
- Organic Traffic= 500+
Domain Rating (DR)
DR represents the website’s backlink profile strength compared to other sites on a scale of 0-100.
Higher DR means higher authority and more link juice to the linked domain, meaning higher ranking potential.
Links from Low Authority Sites
Referring Domains (RD)
RD shows all the domains linking to a specific website. If a website has 100 referring domains, it means it is getting backlinks from 100 unique websites.
According to Ahrefs report, 90.63% of pages get no organic traffic without referring domains.
So, RD is a crucial factor in considering a domain for niche edits since you want a link from a website that gets traffic.
Ahrefs organic traffic metrics show the average monthly organic search traffic. A website with good traffic has the potential to send traffic to your domain, even if you’re getting a nofollow link.
This above Ahrefs report is for thesprucepets.com, a site that accepts backlinks and guest posts in the pet niche. The site has:
- DR — 81
- RD — 88.7k
- Monthly organic traffic — 8.6 million
It would be a smart choice to get a link for a website about pets.
3. Domain’s Semrush Authority Score
Semrush Authority Score determines the quality and SEO performance of a website or webpage.
This score calculation on a scale of 0-100 is based on many factors, including the website’s organic traffic and backlink profile. Ideally, you should aim for 25+.
4: Presence of the Niche Relevant Keyword in Post Title
It is best to pick posts or pages with titles that contain keywords relevant to your anchor text or niche.
If you want to get a link for a page about “CBD oil for dogs,” the title of your target page can be something like:
- The benefits of CBD oil for dogs
- How to ease stress in dogs
The following post on thesprucepets.com will make an ideal fit to get a link for your page about “CBD oil for dogs.”
Choosing niche-relevant post titles to provide credibility and backlink depth benefits.
Google loves authority that presents related information. The same goes for relevant backlinks, which give a topical authority and make you a leader in what you do.
5. Ranking of Post/Page on Google Against Your Niche Relevant Keywords
Check the target post on your keyword(s) if it is ranking on Google.
If the post is ranking high, it is indeed an effective spot for your niche edit backlink.
The more relevant traffic the post/page gets from Google, the higher the chances of your backlink to direct referral traffic to your site.
You can use Ahrefs or Semrush to check all the ranking keywords of a webpage.
A search on Ahrefs of the post “Is CBD oil good for dogs?” from thesprucepets.com shows the following results.
If there are multiple relevant search strings on the first page, it indicates an effective page for getting your niche edit link.
6. Ahrefs URL Rating (UR)
It determines the strength of the backlink profile of a specific webpage. UR considers both internal and external (but only dofollow) links on a webpage.
URL Rating measures on a scale of 0-100; obviously, a higher value translates to a stronger backlink from a page. The UR above 10 is considered good; the higher, the better.
This case study by Ahrefs reveals that URL Rating is the strongest correlation factor for organic traffic and high rankings. It means that getting links from pages with high URL Ratings is worth the effort.
Overview of Website Quality Metrics
What Kind of Niche Edit Links to Avoid?
Getting a niche edit backlink alone is not helpful. You want to make sure that you’re getting a good backlink.
There are many types of backlinks that are not worth the effort and should be avoided. Some of them include the following:
I—Domains Penalized by Google
Domains with decreasing organic traffic graphs are likely to get hit by Google’s penalty.
It can be due to violating webmaster quality guidelines, such as spammy or irrelevant links on web pages. It can also be unnatural linking, sneaky redirects, or low-quality and thin content.
For instance, look at this Ahrefs report for datafilehost.com. The site has Good DR, a handsome number of referring domains, and good organic traffic. But its organic traffic graph is declining over time.
Getting a link from sites like the above might be helpful for your short-term SEO goals. But in the long run, it will hurt your traffic and visibility. You had better avoid such sites.
II—Backlinks from Domains with Manipulated Organic Traffic
Trying to manipulate a site’s organic traffic and ranking with black-hat SEO practices such as CTR manipulation is not going to work.
And getting a link from domains that involve such practices is a big NO. Look at this domain in the screenshot below.
They are using a lot of error codes or web logins (which most likely won’t have any CTR) to rank higher and manipulate organic traffic.
Avoid getting links from such sites at all costs. Low-quality backlinks pointing to your site can make you vulnerable to getting penalized. It will hurt your domain authority and ranking.
III— Backlinks from domains with Organic traffic from the Country Irrelevant to your Audience
The relevancy of your target audience matters when getting a backlink. This not only helps recognize your site as an authoritative source to Google but also directs relevant traffic to your website.
If your site is getting a lot of traffic from referral links, but the readers aren’t converting or engaging with your content, this may give Google a signal that something is wrong.
Google may identify such links as spammy links. These links could hurt your domain authority and brand reputation.
For instance, if your target audience is the USA, but the domain has the most organic search traffic from Africa, India, or other non-US countries, then getting a niche edit backlink from such a website is a waste of money and time.
IV—Domains with Overall Organic Traffic of Less Than 500
You should be aiming for quality over quantity when it comes to niche edits. It’s best to avoid domains with too low organic traffic (ideally less than 500).
This is because such domains are prone to be a part of a Private Blog Network (PBN), which is a black-hat technique to increase organic traffic.
PBN domains are not considered real websites. Google penalties are closing down these whole networks every day. Which will remove all your backlinks, and your site may also get penalized.
One error or bad link can cause the whole network to crash, which is harmful to your backlinking strategy.
V—Posts with Many Outgoing Backlinks (OBL)
Getting a niche edit backlink from a webpage with too many outbound links can cause your site to appear as a spam site or part of a PBN.
This could eventually hurt your SEO process and organic ranking, and you may end up getting penalized by Google.
Moreover, having a lot of backlinks divides the link juice of the post, which may hurt your site’s organic traffic and domain authority.
Best OBL Scenario…
VI—Posts that Make No Relation to Your Keyword/Niche
A bad backlink means it is not relevant to your niche and it offers no value to the reader of the post.
For example, getting a link from the baby care or fitness site for your pet e-commerce store is completely irrelevant.
Irrelevancy might hurt your SEO efforts!
VII—Posts that are not Cached in Google in the Last 7 Days
If Google has not cached a post in recent times, avoid it.
Google’s crawling of posts repeatedly shows website value. A cache drop failure can be due to a recent Google algorithm update.
Mostly, it happens because of low-quality or duplicate content and other technical errors. No matter what, you don’t want to get niche edits from such posts.
How to Get Niche Edit Links By Directly Outreaching Website Owners?
OK, now you know precisely what types of websites you need to follow for your niche edit opportunities.
It’s time to get deeper and see how to pick and finalize the best domains.
Step #1—Determine Your Keywords
Identify the primary or seed keywords you want to get a link for.
If you want to have a backlink for a page containing information about “CBD oil for dogs,” then your keyword for the anchor text can be the same or something along the lines.
Step #2—Search Your Keyword in Ahrefs Content Explorer Tool
Having finalized your keywords, hunt relevant sites that can accept a link from you.
Ahrefs Content Exploreris an excellent tool to speed up finding relevant posts for niche edit link insertion.
To start the process, head over to Ahrefs.com, sign up or log in with your credentials, and click “Content Explorer” from the top menu.
Next, put your primary keyword in the search bar and set some filters to get more relevant results.
First, change “Everywhere” to “In title” as shown in the screenshot below. This will help you get results for pages that contain your target keyword in the page title.
Hit the search button, and a new page will open. Here, you’ll have to set a few more filters to make the process more sorted.
From the top menu, set the platform to “WordPress” and the language to “English.”
Note: If you want to get a backlink from a webpage in another language, then choose accordingly.
Next, hit the “Add Filter” button and add a filter of “Page traffic.”
Set the traffic to “From 1” and hit “Apply.”
Now, add another filter of “Website traffic” and set it to “From 1000.” Hit “Apply” when done.
Following the same process, add the filter of “Domain rating” and set it to “From 20.” Add another filter of “Words” and set the minimum limit to “From 500.”
After you’ve set all these filters, hit the “Show Results” button.
Now you can see that the 166,036 pages search result got refined to 210 pages after applying filters.
Here, you’ll have to add a few more filters to get improved results. Click the “Filter” button, checkmark all the boxes, and hit “Apply.”
Now you have a unique set of 115 potential posts for niche edits.
If you ask us, 115 is still a huge number. Still, you might not be sure which sites might be fit for a potential link opportunity.
Hence, you’ll have to further narrow down the results by following the instructions in the next step.
Step #3—Export the Results and Conduct a Batch Analysis of the URLs
Exporting the results is easy. Press the “Export” button at the top right corner of the page. Simple.
Set the number of rows to “All 115,” encoding to “For Excel” and then hit the Export button.
Now open the downloaded CSV file and copy all the URLs from the “Content URL” column.
Next, head over to the Ahrefs Batch Analysis tool.
And paste the URLs there. Set the target mode to “Domain with all its domains” and hit “Analyze.”
Dealing with Batch Analysis Tool …
Step #4—Export the Results and Refine the List
Once the batch analysis is completed, export the file and further refine the results by filtering “Linked Domains” and “Domain Rating.”
After you’ve downloaded the file, open it and go to the “Linked Domains” column. Sort the results by “Largest to Smallest.”
Now, delete all URLs with less than 200 linked domains.
If a website has linked to a lot of other domains, the chances are they will link to your page too. Yet, fewer linked domains might state that the website won’t accept your backlink.
Next, head over to the “Domain Rating” column and sort it by “Largest to Smallest.” Now, delete all URLs that have a high DR, typically 60 or above.
Note: This step is optional. You may keep domains with high DR as well. We don’t consider such sites because of their unresponsive behavior in the past.
Step #5—Outreach to All the Remaining URLs
After you delete the URLs with less than 200 linked domains and high domain ratings, you’ll have a more refined list of the sites.
Outreach to all these sites and ask them to include your backlink in their published post.
If you don’t feel like doing the job yourself, you can use a tool like Buzzstream to do the job.
The site owner may ask you for charges, which you can negotiate. Also, they may add themselves or ask you to add some unique text to place your anchor text to make your backlink appear more relevant.
Up Your SEO Game with High-Quality Niche Edit Backlinks
Let’s see what we have talked about in this post:
- Know your marketing goals before deciding on niche edit links
- Follow the website quality metrics to ensure powerful niche edits for SEO— niche relevancy, domain rating (DR), referring domains (RD), and organic traffic
- Avoid getting niche edit links from domains that are not relevant to your target audience or country. Manipulated organic traffic leads to Google’s penalty.
- Follow the whole process discussed above for relevant niche edit link opportunities for better SEO.
If you have any questions about niche edits, feel free to ask in the comments section.
If you’re looking for a reliable niche edit service, don’t hesitate to reach out to us.
Our SEO pros will make sure you get valuable and good backlinks. Tailored to your unique needs and goals.